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Package & Display Design for Bed Bug Pesticide

By Andrew Hughes, bed bugs, BugBand, EES, Graphic Design, Graphic Works, Inc., insecticide, new products, package design
These bed bugs are
nasty little suckers

Remember that old saying “Don’t let the bed bugs bite”? That was a reality for our parents’ and grandparents’ genrations. That changed when pesticides like DDT were used to devastating effect in the 1940s to practically wipe out bed bugs infestations. Decades later DDT was determined to be environmentally and medically dangerous and taken off the market. It is an unpleasant fact that bed bugs (that were once a thing of past) are now coming back with a vengeance in hotels, motels and even theaters.

My client, BugBand, manufacturers natural insect repellent products that deter insects by emitting Geraniol vapors. Geraniol contains a naturally derived extract from Geranium flowers which people have been using for hundreds of years in window boxes to keep insects out of their homes.

These packages are not shown to scale. The one of the left is only a small 3 oz. travel size bottle.

Last year, BugBand introduced their first pesticide aimed directly at bed bugs. Bed Bugs No More! uses a strong concentration of Geraniol to kill bed bug eggs, larvae, nymphs and adult bed bugs. Geraniol dissolves the exoskeleton of the bedbugs and they cannot become immune to the effects. This is different from the nerve agent pesticides that are usually used, and only affect adults insects with developed nervous systems. Bed Bugs No More! is not toxic and safe for humans. This is my layman’s understanding of complicated chemical processes and biology. More information will soon be on the BugBand web site.

Long story short, I got to design the Bed Bugs No More! packages, two being your standard pump bottle and the other, a small travel size package that uses heat shrink technology to adhere the label to the bottle. In this case, labels are printed as circular plastic sleeves that shrink when heat is applied to them making a colorful and tamper-resistant package. I also designed the displays coming to a store near you.

Where My Designs End Up…

By BugBand, EES, Graphic Design, Graphic Works
One of my favorite Graphic Works clients, EES, was kind enough to send me a snapshot of her (Linda)  at a trade show. Rarely do I get to see where some of my designs end up so this was a treat for me. I have been working with EES for over 10 years and they fantastic people with innovative cleaning and odor control products for industrial in institutional use. They also have a retail division that sells the wildly successful BugBand insect repellents made with Geraniol. From humble beginnings, BugBand is now sold in huge retail chains and even in different countries around the world. That stuff works wonders at keeping insects away from you. 
I have created package designs, displays, retail signs catalogs and web sites for BugBand and EES so I have a lot of interest in their continued success. Thanks EES for being such great clients and friends.

Product Catalog and Web Site for Effective Environmental Systems

By catalogs, EES, Graphic Design, Graphic Works, web site design
View EES Product Catalog PDF
EES, Inc. (Effective Environmental Systems) is one of my oldest and most favorite clients. I feel like I have grown up with them and you would be hard pressed to find a nicer group of people.
Dan Ritter, the owner of the company, is an ex-marine and very patriotic, and our first catalog design for them reflected this with a red, white and blue color theme.

After years of success using this marketing, it was time for something noticeably new. Our latest catalog design features a green and blue color palette and elements from nature. We wanted to evoke a feeling of the fresh air you’d find outdoors. After all, the main products that they sell are air fresheners and industrial strength deodorizers. View the EES catalog PDF here.

We revamped their website with the new graphics theme for continuity. Visit them at www.eesatl.com for more information.

For graphic design and web site design services, please visit www.GraphicWorksAtlanta.com